With over 1,200 completed projects and another 1,200 in design, mass timber’s growth in North America is undeniable. But market demand is only half the story. What about the supply side?
In this powerhouse keynote, Hardy Wentzel—former CEO of Structurlam and now CEO of Think Mass Timber—unpacks the real-world constraints and opportunities shaping mass timber’s future. From raw resource availability and fabrication capacity to tariffs, logistics, and regulatory bottlenecks, Hardy brings four decades of executive experience across North America and Europe to bear on the question everyone’s asking: Is mass timber really ready to scale?
As the leader who took Structurlam from a regional player to a continent-spanning mass timber manufacturer, Hardy offers unmatched insight into what it takes to grow this industry responsibly and successfully. He’ll share practical foresight for AEC teams, developers, and manufacturers alike—and challenge attendees to think critically about the market forces shaping our next chapter.
Whether you're betting on mass timber as a builder, investor, or policy leader, this keynote will sharpen your strategy with grounded, global, supply-chain-informed insight from one of the industry's most respected voices.
.png)
more sessions

Mass timber must deliver real value to scale. Learn how product/market fit and value propositions drive demand, capital, and successful adoption.

A candid look at mass timber’s path to scale—through the supply side lens of one of the industry’s most experienced executives.


Explore how reducing embodied carbon creates economic, competitive, and environmental advantages — and why mass timber is uniquely positioned to help you do it.

Learn how to source regional timber for mass timber projects, navigate the supply chain from forest to factory, and make design and spec decisions for successful sourcing.

Learn how to tackle mass timber’s insurance hurdles and leave with actionable risk management strategies to move your projects forward with confidence.

Learn seismic-tested design strategies and how to use real data to drive approvals, reduce risk, and make the mass timber case in high-seismic regions.

Learn how to create and sustain a thriving mass timber ecosystem—with region-specific strategies to overcome barriers, accelerate adoption, and unlock new opportunities.